KISSMYCRUST

CUSTOM TYPE, BRANDING, CONTENT CREATION


Kissmycrust is a Singaporean home based business that specializes in making focaccia loaves. Born out of the COVID-19 lock-down period, the brand relies on social media to reach out to their customers.

The fresh visual language was developed to ignite a sense of play and experimentation. Keeping to a fun and whimsical tone, quirky illustrations make up the brand’s energetic personality while a structured simple serif typeface anchor the rest of the identity.



CREDITS  
Personal Project
Year completed: 2021-2024
Illustrations by: Jaron Ngoh
www.instagram.com/kiss.mycrust